How to Name Your Blog

Creating a blog is a big commitment. The name you choose is the backbone of your brand. With over 600 million blogs on the internet today, you want to make sure you pick something that will stick. Below, we’ve broken down some ways to approach this question. Visit for more information Name On Idea

1. Think About Your Goals

Determining your goals can help you nail down the tone and purpose of your blog. This is a critical first step before deciding on a name since you’ll want to make sure what you choose aligns with your overall desires for the blog.

For example, you don’t want to name your blog “The Vagabond’s Easy Travel Hacks,” only to realize you actually want to write in-depth city studies and guides. That will create a tonal shift that might confuse a prospective reader.

There are a few ways you can determine the goals for your blog. Ask yourself the following questions to help find your focus:

Once you have an idea of what kind of content you want to write, who you want to read it, and what you want them to do with the information they glean from your content, you can start thinking of a name.

Informal blogs might use contractions, slang, or buzzwords in their titles, while formal blogs will stick to pointed and simple titles. Someone looking to write about many different subjects can choose a broader name, while those wanting to write about something specific can hone it in a little more.

For example, a general travel blog could name their blog “Getting Out There,” while someone writing about airplane travel would want to go with something like “Up In the Air” or “Traveling Through the Clouds.”

2. Think About Your Audience

The first thing your target audience will see is the name of your blog. An inviting, interesting name will get them to click and, more importantly, stay on the page.

You’ll want your blog’s name to match the type of person you want to click on your page. For example, if you’re interested in getting views from bird enthusiasts, you might want to name your blog something distinctly avian. “Talkin’ Wings and Birdy Things” will attract a bird lover, while “My Little Nest” might be too confusing or off-base.

Finding your target audience is as simple as going online. Using online chat forums and Google searches, you can nail down what types of people are looking into your blog’s subject and exactly what they’re wanting to know.

Search generally for your subject to get a sense of who is talking about it and searching for it. Then, look at what types of content they’re interested in and how they’re choosing to consume their information. This can help you nail down the focus of your blog and help you choose a name that will draw readers in.

3. Think About Your Industry

The industry you want to work in can help you brainstorm keywords, phrases, and messages that work for your audience. It can also help you determine your tone. When thinking about your industry, use other blogs as a reference. Take note of their names, and any trends you see among popular blogs. Then, think about buzzwords and phrases that are commonly used in your field.

Be careful not to rely too heavily on competing blog titles, as you’ll want your name to be unique and catchy. While drawing inspiration from other blogs is okay, be sure not to plagiarize or create a name that is too similar to stand out.

A lifestyle blog name can be personal, funny, and witty. These blogs are typically tailored toward lighthearted topics and are conversational in tone. Therefore, your blog name can be just as quirky and personable as your blog content. People who read lifestyle blogs are interested in the fun aspects of the everyday, so your blog name can highlight quirky aspects of your life or surroundings. A large number of lifestyle bloggers also choose to include their own name or a pun on their name in their blog title.

To brainstorm a lifestyle blog name, get a good handle on what content you’ll be publishing and think of words that best describe your vibe.

Fashion bloggers find success by keeping their fingers on the pulse of what’s trending and conveying their thoughts and ideas about what’s hot in fashion. Fashion blog names are typically related to the author’s personal style choices and also include universal fashion buzzwords that draw the reader in. Fashion blog names should make your reader feel excited about the clothes they wear and inspire feelings of style, couture, and confidence.

To brainstorm a fashion blog name, think about your own personal fashion and style goals. Combine your own personal flair with industry buzzwords like “clothes,” “threads,” “model,” or “runway” to create a name that is unique to you while being fashion-related.